Neumorphism & Dark Mode: A Match Made in Heaven?
After we saw the inner workings of neumorphism applied to Nike in the previous episode, came the idea…
Neumorphism – 2020’s Hottest UI Trend?
Neumorphism, also referred to as ‘embossing’, has been a heavily discussed topic since the beginning of 2020 in…
Schlürf Episode 2: Micro-interactions can have a macro effect ;)
In today’s experiment we imagined what it would look like if our friends at Schlürf added a micro-interaction…
Have you ever wondered what could be other people’s navigation habits?
While scrolling down to the very bottom of the page and back up again is a viable option…
UXD is making the world’s first open source eCommerce conversion kit
We are glad to announce that UXD and Bit Finer are making the world’s first open source ecommerce conversion KIT.…
How to resolve the office temperature debate?
Office temperature has always been a hot topic (pun intended): some people like their office warm, some people…
How to easily navigate between tons of locations with your thumb?
Well here’s one idea how it could be done. Imagine there is a need to go through a…
Ecommerce Site Search can be Bliss or a Near Miss (Episode 1)
Imagine there are tons of new arrivals on your favourite ecom shop, but all you want in the…
Let’s get the FAQs straight – how you position your answers is the key
A Frequently Asked Questions (FAQ) page is an important asset on any company’s website, and too often one…
What a decade XOXO is to live in – collect your package like a boss
In the previous episodes we talked about the importance of delivery experience and this one is no different. So, we…
Dude, It’s Here! (Episode 3)
In our last 2 m-articles (mini articles) we talked about what customers want and how to possibly make…
Dude, Where’s My Package? (Episode 2)
In our previous m-article (mini article) we talked about what customers want and how to possibly make the…
Dude, Where’s My Package? (Episode 1)
Customers want to know when their product ships and when they can expect to receive it. Rather than…
Gentle reminder for some good practices to test on your email signup flow
Signing up for an account can happen many ways, Google, Facebook and so on. There is also this…
A slightly more linear checkout flow perhaps – an example based on Rinkit from UK
Rinkit delights customers across the United Kingdom and Europe at prices that can’t be matched in retail stores…
How to improve both the online and offline shopping experience?
To start 2020 on the right path we reckoned we must bow to the end users and think…
Happy New Year!
Happy New Year from the whole team here at UXD!! 🎊🍾 We’ve got a lot of really awesome…
Santa and his delicious jokes 🎅🍩
Dear everybody, Merry UXmas 😉 2019 went like a blast and we are super grateful that you take the time…
AB Test Material: The effect of different call to action buttons and how can it affect the bottom line
We recently contacted eBay to find out what their main challenges are when it comes to UX and…
Trust is the most important currency ecommerce stores have – do super visible contact details help to acquire more currency?
Did you know that an online store’s “Contact Us” page is often one of the most under-optimised locations…
Ecommerce customer reviews: why you need them and how to use them? (episode 1)
It is not a secret that 61% of customers read online reviews before making a purchase decision, and they are now…
Entice more thumbs with your Mobile CTA (episode 1)
On mobile devices the thumb is king 👍👑 We are huge fans of Conversions Sciences blog and we…
The Chatbot Impact on Ecommerce (episode 1)
Chatbots are here and it seems they are here to stay. For several reasons 🙂 As we’ve been…
Marketing to Gen X: upgrade your ecommerce experience with video marketing
Here’s something to consider. According to the U.S. Department of Labor, Generation X outspends all other generations when it…
Woohoo – UXD is officially 50!
Today is a big day! This is our 50th birthday 🎂 our 50th UXD produced! The first ever…
What happens if you combine an exit campaign with Brexit – what if gov.uk uses it?
As it turns out, this UXD gets us 1 step closer to our 50th birthday (50 UXDs produced).…
Ever heard of the value proposition gate for SaaS businesses?
As one of our favourite conversion rate optimisation blogs CXL suggests – humans are value-rating machines. True story!…
Over 70% of ecommerce sites fail in delivering a proper search experience
It’s official: mobile ecommerce on-site search experiences mostly suck. You probably don’t need a study to prove that.…
How to increase checkout usability – ever heard of the barrel roll date picker?
Checkout is a pain for most ecommerce merchants, old news. Optimising the checkout flow is something that should…
Is there a magic formula for SaaS pricing pages? Episode 1
The web is full of research, case studies and endless examples about SaaS pricing pages. It’s old news…
Is why more important than what – wait why? (episode 2)
No matter how big or small, there will always be people who need to convince themselves in order…
Is why more important than what – wait what? (episode 1)
No matter how big or small, there will always be people who need to convince themselves in order…