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79 posts
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EEcommerce

Over 70% of ecommerce sites fail in delivering a proper search experience

  • October 15, 2019
It’s official: mobile ecommerce on-site search experiences mostly suck. You probably don’t need a study to prove that.…
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EEcommerce

How to increase checkout usability – ever heard of the barrel roll date picker?

  • October 11, 2019
Checkout is a pain for most ecommerce merchants, old news. Optimising the checkout flow is something that should…
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SSaaS

Is there a magic formula for SaaS pricing pages? Episode 1

  • October 8, 2019
The web is full of research, case studies and endless examples about SaaS pricing pages. It’s old news…
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EEcommerce

Is why more important than what – wait why? (episode 2)

  • September 30, 2019
No matter how big or small, there will always be people who need to convince themselves in order…
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EEcommerce

Is why more important than what – wait what? (episode 1)

  • September 27, 2019
No matter how big or small, there will always be people who need to convince themselves in order…
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CComponents

Want cookies, got milk? Yep (episode 2)

  • September 24, 2019
It is no surprise that the EU cookie law raises some eyebrows – modestly said. The user experience…
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EEcommerce

Useful Search Suggestions Lead to Better UX and Thicker Bottom-Line (episode 3)

  • September 21, 2019
In case you missed the Episode 1 and Episode 2, be sure to check them. Let’s think about…
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CComponents

Want cookies, got milk? Absolutely (episode 1)

  • September 18, 2019
It is no surprise that the EU cookie law has made the user experience and the first impression…
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EEcommerce

Urgency and Scarcity in Ecommerce – The Good Old Pals That Never Let You Down

  • September 10, 2019
We’re sure you already know the various urgency and scarcity tactics you can use in ecommerce, but are…
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FFinance

Transferring money (Episode 1) – Gooey and sticky, kind of like friends and family?

  • September 2, 2019
Financial services are booming and making cross-border transfers has never been so easy – sorry for old news.…
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CComponents

User Feedback (Episode 2) – How Would You Rate Your Experience?

  • August 30, 2019
Why is customer feedback important? In case you missed the Episode 1, you can view it from here. …
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CComponents

Dropdowns are double-edged swords – how to make a mega dropdown super easy (Episode 1)?

  • August 28, 2019
Imagine there’s a dropdown field with 195 countries and you need to scroll like a lunatic. Think we’ve…
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CComponents

User Feedback – How Would You Rate Your Experience?

  • August 23, 2019
Why is customer feedback important? You’re likely to hear that it’s vital because it helps you make more…
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CComponents

Airbnb’s Example – Form Design Best Practices To Increase Conversions

  • August 22, 2019
It’s not a secret that great form design enhances UX and helps boost conversions. Simply put, great web form…
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EEcommerce

Useful search suggestions lead to better UX and thicker bottom-line (episode 2)

  • August 16, 2019
In case you missed the Episode 1, you can check it from here. When you think of an…
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CComponents

Useful search suggestions lead to better UX and thicker bottom-line (episode 1)

  • August 14, 2019
When you think of an ecommerce search functionality then in most cases it’s not very sophisticated. If you’re…
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EEcommerce

Store Finders Episode 2: Why People Need Store Locator Links – Does It Help?

  • August 8, 2019
In addition to the previous article on Store Finders (E01). Here’s another angle where the idea of the…
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EEcommerce

Store Finders Episode 1: Why People Need Store Locator Links – Does It Help?

  • August 7, 2019
A store locator (or store finder) is a website (or app) feature that allows customers to find physical…
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EEcommerce

Add a new payment method to your mobile wallet like a champ

  • July 30, 2019
Here’s an example of how adding a new payment method to your mobile wallet could be simplified and…
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EEcommerce

Virgin Galactic, cosmic splash screen, tickets to Mars with a touch of moustache recognition – it has just happened!

  • July 24, 2019
What else can you say after a headline like this? Here’s an example of a cosmic ecommerce experience…
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FFinance

What happens if financial institutions added GIFs to your mobile wallet – priceless!

  • July 22, 2019
Let’s say you have a mobile wallet and there’s no need for plastic. Let’s say it would be…
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CConcepts

Spotify, Metallica, wolverine-mood, long and gooey fingers – inside your mobile?

  • July 18, 2019
If you Google “personalization statistics” – it feels like Santa is knocking on the door. It’s snowing and…
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CConcepts

Personalize your credit or debit card like a Picasso – have no mercy

  • July 17, 2019
Yep, somehow plastic still exists. Every year, 8 million metric tons of plastic enter our ocean on top…
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EEverything

Ott Tänak and Toyota are ready, are you? Experience the WRC rally like never before

  • July 15, 2019
There are many ways to experience the WRC rally. Buy the tickets and fly around the world, check…
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EEcommerce

Increasing the mobile shopping experience with 95% video and 5% text

  • July 11, 2019
Old news – people don’t read. But they sure like to watch videos! Why not spice them up…
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EEverything

Leave a review using audio and a single call-to-action button component

  • July 8, 2019
If we gave you a piece of paper you would probably know how to sketch the leaving-a-review process…
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EEverything

What if a call-to-action button has more hats to wear?

  • July 5, 2019
We’ve all seen the Contact us pages supercharged with call-to-action buttons like “Send a message” or “Write to…
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EEcommerce

Split payments like a champ or take a hike

  • July 3, 2019
Splitting payments using cash is quite common. Whatever the case, it happens, and often. But the same is…
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EEverything

Meet the flipping search icon in Google’s example

  • July 1, 2019
When you think of search, Google is perhaps the first thing that pops into your mind. If not,…
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EEverything

What if you use a slider and a Zeppelin pops out?

  • June 27, 2019
UX masters say that selecting a precise value using a slider is a difficult task requiring good motor…
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EEverything

Use tabs to alternate between views within the same context and make them shine

  • June 27, 2019
The Norman Nielsen Group states that tabs may seem like a humble and uninteresting aspect of graphical user-interface…
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EEverything

Hire only the people who walk the talk – hire within seconds not weeks

  • June 24, 2019
Looking for new web developers and designers to join the team is always a real pain. People send…

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Join fellow helumians

Stay tuned with the latest visualised and proven UX / CRO tactics to uplift the usability of your ecommerce site or SaaS product. And on the go improve your sales too!

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Helumium is about helping Ecom and SaaS professionals to save tons of time and increase the ux-bottom-line. Contact us hello@helumium.com

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